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Measure SB 576
Authors Umberg  
Coauthors: Niello  
Subject Video streaming services: commercial advertisements.
Relating To relating to video streaming.
Title An act to add Chapter 27.3 (commencing with Section 22775) to Division 8 of the Business and Professions Code, relating to video streaming.
Last Action Dt 2025-10-06
State Chaptered
Status Chaptered
Active? Y
Vote Required Majority
Appropriation No
Fiscal Committee No
Local Program No
Substantive Changes None
Urgency No
Tax Levy No
Leginfo Link Bill
Actions
2025-10-06     Approved by the Governor.
2025-10-06     Chaptered by Secretary of State. Chapter 336, Statutes of 2025.
2025-09-22     Enrolled and presented to the Governor at 11 a.m.
2025-09-10     Assembly amendments concurred in. (Ayes 40. Noes 0. Page 2828.) Ordered to engrossing and enrolling.
2025-09-04     Read third time. Passed. (Ayes 71. Noes 0. Page 2928.) Ordered to the Senate.
2025-09-04     In Senate. Concurrence in Assembly amendments pending.
2025-08-25     Read third time and amended.
2025-08-25     Ordered to third reading.
2025-07-10     Read third time and amended.
2025-07-10     Ordered to third reading.
2025-06-26     Read second time. Ordered to third reading.
2025-06-25     From committee: Do pass. (Ayes 14. Noes 0.) (June 24).
2025-06-05     Referred to Com. on P. & C.P.
2025-05-28     Read third time. Passed. (Ayes 38. Noes 0. Page 1271.) Ordered to the Assembly.
2025-05-28     In Assembly. Read first time. Held at Desk.
2025-05-12     Read second time. Ordered to third reading.
2025-05-08     Read third time and amended.
2025-05-08     Ordered to second reading.
2025-04-29     Read second time. Ordered to third reading.
2025-04-28     From committee: Do pass. (Ayes 11. Noes 0. Page 917.) (April 28).
2025-03-18     Set for hearing April 28.
2025-03-05     Referred to Com. on B. P. & E.D.
2025-02-21     From printer. May be acted upon on or after March 23.
2025-02-20     Introduced. Read first time. To Com. on RLS. for assignment. To print.
Keywords
Tags
Versions
Chaptered     2025-10-06
Enrolled     2025-09-13
Amended Assembly     2025-08-25
Amended Assembly     2025-07-10
Amended Senate     2025-05-08
Introduced     2025-02-20
Last Version Text 
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		<ns0:AuthorText authorType="LEAD_AUTHOR">Introduced by Senator Umberg</ns0:AuthorText>
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		<ns0:Title> An act to add Chapter 27.3 (commencing with Section 22775) to Division 8 of the Business and Professions Code, relating to video streaming. </ns0:Title>
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			<ns0:Subject>Video streaming services: commercial advertisements.</ns0:Subject>
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			<html:p>Existing law regulates various businesses to, among other things, preserve and regulate competition, prohibit unfair trade practices, and regulate advertising.</html:p>
			<html:p>Existing federal law requires the Federal Communications Commission to develop regulations that require commercials to have the same average volume as the programs they accompany. The federal regulations apply to television broadcast stations, cable operators, and other multichannel video programming distributors.</html:p>
			<html:p>This bill would prohibit, on and after July 1, 2026, a video streaming service, as defined, that serves consumers in the state from transmitting the audio of commercial advertisements louder than the video content the advertisements accompany, as specified.
			 The bill would state that it does not create a private right of action.</html:p>
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				Chapter 27.3 (commencing with Section 22775) is added to Division 8 of the 
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				, to read:
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						<ns0:LawHeadingText>Video Streaming Services</ns0:LawHeadingText>
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								<html:p>For purposes of this chapter, the following definitions apply:</html:p>
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									“Video programming” has the same meaning as defined in Section 613(h) of Title 47 of the United States Code.
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									“Video streaming service” means an entity that makes available directly to the consumer, through a distribution method that uses internet protocol, either of the following:
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									Video programming.
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									Video content the entity makes
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									“Video streaming service” does not include a television broadcast station, cable operator, or other multichannel video programing distributor, or an entity that serves video programming or video content without commercial advertisements.
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								<html:p>On and after July 1, 2026, a video streaming service that serves consumers residing in the state shall not transmit the audio of commercial advertisements louder than the video content the advertisements accompany, consistent with the regulations adopted by the Federal Communications Commission pursuant to the Commercial Advertisement Loudness Mitigation (CALM) Act (Public Law 111-311) for television broadcast stations, cable operators, and other multichannel video programming distributors.</html:p>
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								<html:p>This chapter does not create a private right of action.</html:p>
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Last Version Text Digest Existing law regulates various businesses to, among other things, preserve and regulate competition, prohibit unfair trade practices, and regulate advertising. Existing federal law requires the Federal Communications Commission to develop regulations that require commercials to have the same average volume as the programs they accompany. The federal regulations apply to television broadcast stations, cable operators, and other multichannel video programming distributors. This bill would prohibit, on and after July 1, 2026, a video streaming service, as defined, that serves consumers in the state from transmitting the audio of commercial advertisements louder than the video content the advertisements accompany, as specified. The bill would state that it does not create a private right of action.